Teaching English online through your podcast is one of the options to generate income working from home or travelling around the world as a good digital nomad. Thanks to the advance of new technologies and distance learning, any bilingual person (in some cases without even having official certification) has opportunities to work online sharing their teaching with students from different parts of the world.
But, do you have a hard time making money with it? Here is a very useful way to generate revenue.
Audio advertisements, also known as programmatic audio ads, are an automated method of purchasing and selling ad space. The technology connects advertising and audio content creators via automated technologies.
Both advertisers and marketers benefit from automating the buying, selling, and placing processes. Automation accomplishes this by sending individualized and customized communications to its target consumers based on real-time data.
How to earn money with audio ads
In order for an audio ad to work, a demand-side platform that supports the chosen format must be present. It’s vital to keep in mind that not all programmatic platforms are created equal, and that most have a distinct number of supply-side platforms through which the advertising might be delivered.
This is where you will profit as your podcast is a perfect platform where to place these ads. For this, I recommend you contact a company that will help you to master this format.
MediaFem is a 12-year-old ad network that connects content websites and advertisers using programmatic platforms. A charge is then calculated using the software’s on-site revenue. It has created a set of adaptive marketing standards that enable each ad to be targeted to people who are interested in the information being presented.
It takes pride in being able to supply higher-quality material to advertisers than other ad networks. This system responds rapidly to ad requests, ensuring that each impression is delivered as soon as possible for the best viewing experience possible. By providing relevant content and functioning more efficiently than other ad networks, MediaFem has grown to be the company it is today.
Setting up a MediaFem Publisher account is as easy as 1-2-3.
Over the next decade, programmatic audio ads are likely to gain in popularity. This increase will be attributed to more listeners abandoning traditional forms of media in favor of more enticing streaming alternatives available online.
These new forms of digital media tend to immerse the listener in the experience. Furthermore, online media allows listeners to select the appropriate type of content while on the go. Because of the numerous possibilities available online, the audience finds new-age streaming to be rather convenient. They can switch between podcasts and music anytime they want, unlike traditional radio, which has a defined schedule.
Overall, marketers, publishers, and advertisers have the opportunity to incorporate these digital developments into their marketing plans.
Also published on Medium.