Are you looking for innovative and interesting methods to connect with your audience? Do you currently engage in advertising but are unsure of your next move? If you use programmatic audio ads, you’ll obtain the desired outcomes.
There has never been a better time to start using audio ads than right now. Today’s connected consumer listens to digital audio for more than 6 hours per week and there is an explosion in the amount of audio content that is available for streaming. In today’s increasingly connected world, programmatic audio advertising enables you to interact with a growing audience in an easy-to-understand manner.
Why Programmatic Audio Advertising
Programmatic audio advertising may be an option for businesses looking to target relevant customers with tailored messaging for a variety of reasons. Consumers hear these advertisements while listening to their preferred online audio content, therefore programmatic audio advertising may help you target lucrative and highly engaged audiences.
Additionally, a lot of listeners develop emotional ties to their favourite content, especially if they frequently tune in to the same podcast or internet radio station. This connection can be used to strengthen the bond between your business and the listeners.
It is important to not undervalue the contextual nature of this form of advertising. You can reach audiences who are already receptive to learning about particular topics by using programmatic audio ads. For instance, a retailer of children’s clothing might target customers with advertisements when they are streaming parenting podcasts or kiddie music playlists.
Finally, it can be challenging to skip or block audio advertising. Because the situation is so new, platforms do not allow listeners to skip commercials, and users are not clamouring for ad-blocking software in large numbers. As a result, you’ll probably benefit more from this form of advertising in terms of exposure and revenue.
How Do I Start With Programmatic Audio Ads?
We are aware that it can be challenging to pick just one product from the many available on the market. Fortunately for you, we have already put in the effort and are prepared to assist you in learning how to begin generating income from audio adverts.
MediaFem is the best advertising network available, particularly for audio adverts. You only need to take a few easy actions to get started.
1-Visit www.mediafem.com and select “Sign up.”
2-Fill out the form with your name, email address, password, website address (only for mobile apps), and download URL. Do not forget to check the box at the bottom if you accept their terms and privacy policies.
3-Once you have created an account and have been given permission by the platform, you can access your dashboard. Go to “Ad units,” “Add ad unit,” and from the drop-down option, choose “programmatic audio.”
4-All that’s left to do is save your edits after you’ve verified the crucial data. You’ll start to see video advertisements on your website, and you’ll be paid for every time someone interacts with them.
The 12-year-old ad network MediaFem connects marketers with content websites via programmatic platforms, and it subsequently charges a fee depending on the software’s on-site revenue. Through this platform, publishers will receive 70% of the money generated by the service. These percentages are constant across publications and are never averaged.
MediaFem offers a wide range of possibilities for customising the ads on your website, from the kind of ad you want to its style. Additionally, it accepts blogs and websites from all nations and languages.